CNN Central News & Network–ITDC India Epress/ITDC News Bhopal: As a prelude to the Swachh Bharat Day to be celebrated on October 2, 2024, the Government of India is running the ‘Swachhata Hi Seva’ 2024 campaign until October 1, 2024, with the theme – “Natural Cleanliness – Cultural Cleanliness.”
The aim of this campaign is to promote cleanliness, particularly focusing on making difficult and highly polluted areas—Cleanliness Targeted Units (CTUs)—clean, and to express a commitment to contributing to a clean and green environment. Under this nationwide campaign, Bank of Baroda organized plantation drives, walkathons, and health and wellness camps to honor the invaluable contributions of cleanliness workers (Swachhata Mitras) at its offices and branches.
As part of the bank’s commitment to “Total Cleanliness through Shramdaan (voluntary labor),” it is conducting cleanliness drives across the country. The bank is organizing “Safai Mitra Suraksha Camps” as single-window health and wellness camps for preventive health check-ups. A free health check-up camp for sanitation workers was organized at the bank’s corporate office in Mumbai. The bank’s Managing Director and CEO, Debadatta Chand, along with Executive Directors Lal Singh and Bina Waheed, and Chief Vigilance Officer Surendra Kumar Dixit, along with other senior executives and staff members, inaugurated the “Natural Cleanliness – Cultural Cleanliness” campaign in Mumbai.
Highlighting the contributions of sanitation workers towards “Total Cleanliness,” the bank honored the team from the Solid Waste Management Department of Brihanmumbai Municipal Corporation (BMC).
