CNN Central News & Network–ITDC India Epress/ITDC News Bhopal: G Square, South India’s largest plot promoter, today announced the celebration of its 12th anniversary, marking over a decade of transforming the real estate landscape.
The brand’s 12th anniversary revolves around the theme “Come Home to Legacy of Twelve Years”, symbolizing a strong legacy built on trust. G Square’s journey goes beyond simply enabling customers to purchase their dream plots—it creates enduring bonds, guiding them toward building their dream homes with a trusted partner like G Square.
With over 12 years of industry experience, G Square has been a pivotal force in redefining the real estate market, driving the following innovations:
Redefining Real Estate: A Paradigm Shift
Before G Square entered the market, plotted development was a niche concept, particularly in major cities where apartments and villas dominated the sector. G Square recognized the growing demand for independent homes that offered privacy especially after COVID-19, along with the security and amenities of a secured community. This forward-thinking approach shifted buyer preferences and established plotted developments as a mainstream choice for urban homebuyers.
Growth of Plotted Communities: Expandsion Across Tier-I, II, and III Cities
G Square didn’t restrict itself at Tier-I cities like Chennai and Coimbatore. The brand expanded into Tier-II and Tier-III cities such as Ambur, Pollachi, Dindigul, Tiruppathur, Theni and Udumalpet, bringing premium residential living to areas that previously lacked access to such developments.
The Value Proposition: Bringing Wholesale Advantages to Retail-
The brand has always asserted that one of its standout strengths is its ability to operate like a wholesaler entering retail. By passing on cost advantages directly to customers, G Square delivers high-quality plots at competitive prices without compromising on standards. This customer-first approach has been central to the brand’s rapid success.
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