CNN Central News & Network–ITDC India Epress/ITDC News Bhopal : House of Surya, a name synonymous with timeless elegance in ethnic fashion, is set to script a new chapter of its journey with the grand opening of its newest store at Kohat Enclave, Pitampura, on 7th September 2025. Known for redefining bridal couture and ethnic occasion wear, the brand is extending its reach beyond the bustling lanes of Chandni Chowk to bring its signature craftsmanship closer to the style-conscious families of North Delhi. The Pitampura store promises more than just a shopping destination, it is envisioned as an immersive cultural experience that blends tradition, celebration, and fashion. To mark the occasion, House of Surya has curated a spectacular launch event that will bring together the glamour of Bollywood, the charm of Delhi’s street food, and the artistry of live music.
A Star-Studded Beginning
The grand inauguration will be graced by renowned influencers, adding a touch of stardust to the evening. The celebration will begin with the traditional lighting of the ceremonial lamp, symbolising prosperity and new beginnings. The directors of House of Surya will share their vision for this expansion, speaking about the brand’s journey from Chandni Chowk to becoming a trusted household name in ethnic couture. The highlight for attendees will be the meet-and-greet with the influencers, offering fans and fashion enthusiasts a chance to interact and capture unforgettable memories. With the presence of the press and media, the event is also poised to be a major highlight in Delhi’s social calendar.
A Feast for the Senses
The launch is designed to celebrate not only fashion but also Delhi’s cultural vibrancy. Guests will be treated to an array of authentic Chandni Chowk street delicacies, carefully curated to evoke nostalgia and connect the brand’s Pitampura debut with its Chandni Chowk roots. From iconic chaats to traditional sweets, the menu promises to delight every palate. Adding to the festivities, a live Music Band will perform through the evening, creating an atmosphere of joy and celebration. Guests can also participate in fun games, quizzes, and surprise giveaways, ensuring there’s something exciting for everyone who attends. The event will also host a press conference, where the directors will unveil insights about the brand’s vision, its commitment to customers, and the new fashion trends being introduced this season. The evening will culminate with a lucky draw winner announcement, building anticipation and rewarding guests for being part of this special day.
Showcasing the New Collection
The Pitampura store opening will also mark the exclusive launch of House of Surya’s new wedding collection Reewaz 25-26, featuring exquisite bridal wear, couture ensembles, and prêt designs. The collection embodies the brand’s hallmark of combining traditional craftsmanship with contemporary flair, appealing to both brides-to-be and fashion-forward individuals. Along with bridal couture, the collection spans across a wide range of categories including saris, bridal lehengas, non-bridal lehengas, unstitched suits, and ready-made dresses such as anarkalis, jumpsuits, shararas, and cord sets. Every piece in the collection has been thoughtfully designed to celebrate India’s rich textile heritage while offering modern silhouettes that resonate with today’s generation. Guests will get the first glimpse of these creations as they are unveiled and displayed in the new store’s elegant interiors.
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