CNN Central News & Network-ITDC India Epress/ITDC News Bhopal: Arteor Advance exemplifies Legrand India's vision for the future of premium living, where design, technology and sustainability converge to create more intuitive everyday experiences.
At a time when premiumisation is reshaping consumer expectations across metros as well as Tier 2 and Tier 3 cities, Arteor Advance responds to the growing demand for solutions that seamlessly combine aesthetics, performance, and intelligent functionality. Designed for contemporary homes and workspaces, the range reflects a shift towards more intuitive, human-centric technology that enhances how people interact with their environments.
Arteor Advance is guided by a design philosophy that brings together visionary aesthetics, intuitive functionality, and a commitment to responsible innovation. Drawing from evolving lifestyle trends, the range balances minimalist forms with rich sensory detail, creating an experience that engages touch, sight, and sound. Capturing this essence, the campaign ‘Feel Something New’ expresses the elevated, tactile experience that defines Arteor Advance.
The range stands out for its refined design language, featuring elements such as a floating rocker, low-angle curvature, chamfered plates, and a soft locator glow that enhances usability in low-light conditions. Available in 2 distinctive design lines, Classic and Elite, Arteor Advance offers flexibility to suit diverse interior styles. With hybrid plates, both rocker formats can be seamlessly combined, enabling greater creative freedom while maintaining visual harmony.
Beyond aesthetics, Arteor Advance integrates advanced functionality with next-generation controls, smart-ready capabilities, and high-quality materials, delivering a solution that is as intuitive as it is elegant. It is designed for a new generation of consumers who value both form and function in equal measure.
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