CNN Central News & Network-ITDC India Epress/ITDC News Bhopal: Razorpay has launched RAY, a conversational AI account manager on WhatsApp designed to help businesses manage their banking and financial needs more conveniently. Developed in partnership with IndusInd Bank, the initiative brings AI-powered assistance directly to a widely used communication platform.
RAY is designed to provide businesses with a conversational interface through which they can interact with financial services and access relevant account-related assistance. The launch reflects the growing adoption of artificial intelligence across the financial services ecosystem, where businesses increasingly expect faster, simpler and more accessible digital experiences.
By bringing the account-management experience to WhatsApp, Razorpay and IndusInd Bank aim to reduce friction for businesses and make financial interactions more convenient. Conversational AI can help users access information, navigate services and complete routine interactions through natural-language conversations rather than relying exclusively on traditional banking interfaces.
The initiative also highlights the increasing collaboration between fintech companies and established financial institutions to develop technology-driven banking solutions. As businesses become more digitally connected, AI-powered financial tools are expected to play a greater role in improving customer engagement and operational efficiency.
RAY represents another step toward integrating conversational artificial intelligence into business banking. The partnership between Razorpay and IndusInd Bank demonstrates how fintech innovation and banking infrastructure can combine to deliver more accessible, technology-enabled financial experiences for businesses across India.
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