CNN Central News & Network–ITDC India Epress/ITDC News Bhopal: Campaign drives Shriram Finance’s core belief that, ‘When we come together, we soar. By building strong relationships with our customers, we help them step into their power and achieve their dreams.’
Rahul Dravid, former captain and coach of the Indian national cricket team powers the brand campaign as the brand ambassador for Shriram Finance.
Noted Actor and winner of the Padma Bhushan and Padma Shri Awards, Naseeruddin Shah has given his voice for the campaign Ad Film in Hindi, titled ‘Har Indian ke sath: Judenge. Udenge.’
Academy Award Winner K S Chandrabose & renowned Tamil lyricist Madhan Karky have penned the lyrics for the Telugu & Tamil versions of the Ad Film respectively.
Shriram Finance Ltd., the flagship company of the Shriram Group and one of India’s leading financial services providers, has launched an inspiring new brand campaign titled ‘#TogetherWeSoar’. This campaign reflects Shriram Finance’s commitment to partner with aspiring India, highlighting the power of connection and unity.
Today, many Indians are embracing the ‘So, what?’ philosophy, reflecting the aspiration to overcome any challenges in their journey to success. This campaign aims to celebrate this spirit and depict partnership as a means to soar ahead, with a slice from Rahul Dravid’s own life.
The message is clear: “Together, we soar. By building strong relationships with our customers, we help them step into their power and achieve their dreams.”
#TogetherWeSoar #ShriramFinance #RahulDravid #EmpoweringDreams